Authorized Resale Policy
BBB Sports, Inc. dba BBB Sporting Goods (the “Brand Owner”) hereby adopts this Resale Policy (this “Policy”) and requires that each person, firm or entity (as applicable, a “Reseller”) that purchases Brand Owner’s products (the “Products”) for resale or other distribution agree to comply with this Policy.
Any Reseller that fails to comply with this Policy will be deemed an unauthorized reseller of the Products, and as such, shall have no right to: (i) sell the Products, (ii) use Brand Owner’s intellectual property, including any of its trademarks or copyrights, or (iii) offer Brand Owner’s consumer warranty applicable to any of the Products.
1. Applicability
This Policy applies to all resales of the Products. Regardless of where the Products were acquired, either directly from the Brand Owner, through an authorized distributor, or through any other procurement method, a Reseller must comply with the terms of this Policy.
2. Sales to End Users Only
Unless otherwise agreed with Brand Owner in writing, Reseller may only purchase Products for resale to consumers and end user customers. Reseller may not resell Products to other Resellers, distributors, or for further distribution in any manner.
3. No Sales on Online Marketplaces
Without the Brand Owner’s express written consent, Reseller may not advertise or sell the Products on any third-party e-commerce platform, specifically including, but not limited to, Amazon, eBay, and Walmart. Reseller may sell Products only on its own proprietary website.
4. Handling and Storage
Reseller agrees to handle and store the Products in a safe manner and in compliance with Brand Owner’s storage and handling guidelines. Reseller must ensure that all Products purchased are stored in secure, climate-controlled warehouses.
5. Product Packaging and Display
Reseller shall sell Products in their original packaging only. Relabeling, repackaging (including the separation of bundled Products or the bundling of Products), or any other alterations to Products or their packaging are strictly prohibited. Tampering with, defacing, or otherwise altering any serial number, UPC code, batch or lot code, SKU, or other identifying information on Products or their packaging is not permitted. Reseller may not remove, translate, or modify the contents of any label or literature on or accompanying the Products. Reseller shall not advertise, market, display, or demonstrate non-Brand Owner products together with the Products in a manner that would create the impression that such non-Brand Owner products are made by, endorsed by, or associated with the Brand Owner.
6. Trademarks; Copyrights
Resellers that comply with this Policy are granted a limited, non-exclusive, non-sublicensable, revocable license to use Brand Owner’s trademarks and copyrights in connection with the sale of the Products. Reseller shall not alter, modify, or misuse any trademark or copyright, nor use such intellectual property for any purpose other than the lawful promotion and sale of the Products. Any violation of this Policy will result in the immediate and automatic revocation of the license granted herein, and a total forfeiture of the rights granted. The Brand Owner reserves the right to revoke this license at any time, for any reason, or for no reason.
7. Locations / Reporting
Reseller agrees to track all Products it purchases and store such Products only in compliance with this Policy. At Brand Owner’s request, Reseller must provide: (a) a list of all storage locations utilized by Reseller; (b) an up-to-date inventory of Products maintained at each such location; and (c) physical access for Brand Owner to perform audits and confirm the amounts and locations of Products.
8. Product Inspection
Reseller must promptly inspect all Products upon receipt for any damage, defects, evidence of tampering, or other non-conformances (a “Defect”). Products identified as defective must not be sold and must be reported immediately to Brand Owner.
9. Recall and Consumer Safety
Reseller agrees to fully cooperate with Brand Owner regarding any Product recalls, safety notices, or other consumer protection measures initiated by the Brand Owner.
10. Customer Service
Reseller shall maintain professional customer service operations, including phone and email response functions, to manage customer complaints, returns, and inquiries. At Brand Owner’s request, Reseller must provide relevant reports or data concerning these customer service activities.
11. Product Loss and Theft
If any significant quantity of Products purchased by Reseller are lost or stolen, Reseller must report such incident promptly to Brand Owner.
12. Report Unauthorized Resellers
If Reseller becomes aware of or reasonably suspects that any unauthorized person or entity is reselling or distributing the Products in violation of this Policy, Reseller must promptly notify Brand Owner.
13. Support of Manufacturer’s Warranty
Reseller may extend to end users only the original manufacturer’s warranty in accordance with its terms. Reseller may not alter, misrepresent, or extend any warranty beyond what is provided by the manufacturer. Any violation of this provision will result in the forfeiture of Reseller’s right to extend or support Brand Owner’s warranty.
14. Other Information, Documents, and Reports
Reseller must provide Brand Owner with any additional information, documentation, or reports requested by the Brand Owner to verify compliance with this Policy, and to assist in warranty or customer support obligations.
RESELLERS WHO FAIL TO COMPLY WITH THIS POLICY FORFEIT ALL RIGHTS TO SELL THE PRODUCTS.